Croma Republic Day Sale 2026 Opens With Deep Discounts on iPhone 17, Samsung Flagships, Laptops and Home Appliances

India largest electronics retailer Croma has officially launched its Republic Day Sale for 2026, bringing some of the lowest effective prices seen this year on premium smartphones, laptops, televisions and large home appliances. Running across Croma offline stores nationwide as well as its online platform until January 26, the sale combines direct discounts, bank cashbacks and exchange bonuses to make high end technology significantly more accessible for consumers during the festive shopping period.

For buyers planning major electronics purchases early in the year, the timing of the sale is particularly important. Flagship smartphones from Apple and Samsung, premium televisions, student focused laptops and essential home appliances are all included, positioning the Republic Day Sale as one of Croma most comprehensive promotional events of the season.

The Croma Republic Day Sale is currently live and will continue until January 26, aligning with the national holiday shopping period. Customers can avail the offers both online and at physical Croma retail outlets across the country. The retailer is allowing buyers to stack multiple benefits, including flat price cuts, bank cashbacks and exchange bonuses, which together bring down effective prices to levels rarely seen outside major festive sales.

Croma has confirmed that availability and exchange values may vary depending on product condition, model eligibility and location, reinforcing the importance of checking offer details at the time of purchase.

One of the headline highlights of the Republic Day Sale is the steep effective price drop on Apple smartphones, particularly the iPhone 17 and iPhone 15. These offers are structured through a combination of exchange benefits and bank cashbacks rather than a direct sticker price reduction.

The iPhone 17 is available at an effective price of Rs 47,990 during the sale, a significant reduction from its original launch price of Rs 82,900. This pricing is achieved through three components. Customers can exchange their old smartphone for a value of up to Rs 23,500 depending on the model and condition. A flat bank cashback of Rs 2,000 is also available. In addition, buyers receive an exchange bonus of Rs 8,000, bringing the total effective price to the advertised level.

Similarly, the iPhone 15 is being offered at an effective price of Rs 31,990. To reach this figure, buyers can exchange an eligible old smartphone for up to Rs 14,000, receive a bank cashback of Rs 1,000 and benefit from an exchange bonus of Rs 4,000. Together, these offers substantially lower the cost of entry into the Apple ecosystem for buyers considering an upgrade.

These deals are particularly relevant for users holding older iPhone or premium Android devices who can unlock higher exchange values, making the upgrade proposition more attractive.

Samsung flagship devices also feature prominently in the Republic Day Sale lineup, with the Galaxy S25 series and foldable phones receiving strong exchange led discounts.

The Samsung Galaxy S25 is available at an effective price of Rs 50,499 when customers exchange a Galaxy S24 device, which can fetch an exchange value of up to Rs 24,500 based on condition. This offer targets recent Samsung users looking to move to the latest generation with minimal additional cost.

For buyers interested in Samsung top tier flagship, the Galaxy S25 Ultra can be purchased at an effective price of Rs 79,999. This pricing is applicable when exchanging a Galaxy S24 Ultra, which carries an exchange value of up to Rs 43,000. The deal significantly lowers the barrier to upgrading to Samsung most premium smartphone.

Foldable enthusiasts are also included in the sale. The Samsung Galaxy Z Fold 7 is available at an effective price of Rs 1,09,999 when customers trade in a Galaxy Z Fold 6, with exchange values reaching up to Rs 58,000. Given the typically high price point of foldable devices, this exchange focused offer makes the latest Fold more attainable for existing users.

Beyond smartphones, laptops are a major focus of the Republic Day Sale, particularly for students and young professionals. Croma has introduced a special student exclusive effective price for the MacBook Air M4, bringing it down to Rs 55,911.

This reduced pricing is achieved through a combination of benefits. Buyers can avail a bank cashback of Rs 10,000, exchange an old laptop or desktop computer for up to Rs 13,000 depending on the device and receive an additional exchange bonus of Rs 10,000. Together, these components significantly lower the effective cost of Apple latest MacBook Air powered by the M4 chip.

The offer is especially relevant ahead of the new academic term, as students look for lightweight and efficient laptops for coursework, content creation and everyday use.

Croma has also extended Republic Day Sale benefits to Windows laptop buyers. One of the highlighted deals is on the HP Omni Book 5 13th Gen PC, which has an original price of Rs 80,067. During the sale, the laptop can be purchased at an effective price of Rs 48,130.

This pricing is reached through a combination of an exchange value of up to Rs 2,000, a bank cashback of Rs 2,500 and an exchange bonus of Rs 4,000. The offer positions the HP Omni Book as a more affordable option for users seeking a modern Windows laptop without paying full retail price.

The Republic Day Sale also brings substantial discounts on large screen televisions and home entertainment products, an area of growing interest among Indian consumers.

The Samsung Neo QLED 65 inch television has seen its price reduced from Rs 1,75,000 to Rs 98,990 during the sale. This marks a notable reduction for buyers looking to upgrade to premium display technology.

Similarly, the TCL 55 inch QLED TV is available at Rs 38,990, down from its original price of Rs 98,990. This aggressive pricing places large format QLED televisions within reach of a wider audience.

In the audio segment, Croma is offering discounts of up to 35 percent on Marshall Bluetooth speakers, catering to consumers seeking premium sound products at reduced prices.

Large home appliances are also part of the Republic Day Sale, with washing machines and air conditioners receiving notable price adjustments.

Nine kilogram front load washing machines are available starting at Rs 31,290, offering value for families looking to upgrade or replace older units.

Select air conditioner models come with freebies worth up to Rs 11,500, adding extra value beyond direct price reductions. These bundled offers are particularly relevant ahead of the summer season, when demand for cooling appliances begins to rise.

A key feature of the Croma Republic Day Sale is its reliance on exchange programs and bank cashbacks to deliver lower effective prices. Rather than across the board price cuts, the retailer is encouraging consumers to trade in older devices, making the deals especially attractive to users already within premium device ecosystems.

Exchange values are dependent on the model, age and condition of the device being traded in, and bank cashback offers are subject to eligible cards and payment methods. Croma has advised customers to review terms and conditions carefully to understand the final payable amount.

The Republic Day Sale stands out as one of the earliest large scale shopping events of the year, offering consumers an opportunity to secure flagship technology at reduced costs before new launches later in the year. With premium smartphones, laptops and home appliances included, the sale caters to a broad audience ranging from students and professionals to families planning major upgrades.

By combining multiple promotional mechanisms, Croma has positioned this sale as a value driven alternative to traditional festive sales, reinforcing its role as a key player in India competitive electronics retail market.

As the sale continues until January 26, availability may vary by location and product category, making early exploration advisable for buyers seeking specific models or maximum exchange benefits.